"In the male-ego driven Arab world, sexual impotence is a very serious issue. And due to cultural and religious restraints, you can't show any sexual content. Strategy: We had to show objects that would reflect male potency and explain the effect of Viagra while conveying it in a light manner...". Digg needs a picture category.
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VIAGRA and positive effects
www.800lbgorilla.wordpress.com
by Dan M.
Viagra, Cialis and other erectile dysfunction drugs, or EDD’s, are costing General Motors Corp. a hefty sum, but the auto making giant cannot overlook the long list of positive effects from a pumped up workforce.
“The company spends $17-million (U.S.) annually on such drugs,” said a GM spokesman. “But what these drugs do for company moral makes it worth every cent,” he added. Chip ‘Big’ Labowski, a metalworker at GM’s Lansing Metal Center, has nothing but uplifting things to say about the benefits of EDD’s. “Going home to my wife after work used to be such a downer because of my…problem, but now things are definitely looking up, and I’m a better worker because of it!”
$17-million is a tiny fraction of GM’s overall health-care costs, which in 2005 were more than $5-billion. Critics often use the example to illustrate what they say are out-of-control health-care costs. “That’s nothing when compared to out-of-control, pent-up sexual frustration,” said a GM spokeman.
The world’s largest auto maker lost $10.6-billion last year and says skyrocketing health-care costs are partly to blame, but acknowledges that, “A laid workforce is a happy workforce, and that translates into better GM products and profits. GM provides health-care for 1.1 million employees, retirees and dependents, and we’re proud of our commitment to our employee’s happiness,” said Rick Wagoner, GM’s Chairman of the Board and Chief Executive Officer.
Ford Motor Co. declined to say how much it spends on erectile dysfunction drugs, and a spokesman for DaimlerChrysler AG’s Chrysler Group could not provide figures.
